Your Trusted Legal Awards Consultant
At Kidd Aitken we know how to win legal awards. Our team comprises former legal directories editors who are regularly on the judging panel of legal awards. We understand the time and effort it takes to compile an entry. With our guidance, your legal award entry will stand out from the competition.
Our Legal Awards Process
Kidd Aitken approaches your legal award entries with the same rigorous and methodical process as your legal directory submissions.
1. Defining Goals
Kidd Aitken begin by identifying the awards that fit your firm’s expertise and advise on the legal awards worth entering. With many awards available, you need to enter those that will reap the most reward.
We assess the ability for PR exposure, networking and business development to help you win new clients. Streamlining the awards that you enter ensures maximum results and prevents you from diluting your efforts.
2. Preparing Your Entry
We are rigorous in how we prepare your legal awards entries. We get to know your firm. We interview your Partners, gather evidence and create case studies. Highlighting the stellar legal work of your Partners and the firm.
As we have often supported firms on legal directory submissions, we already have this information to hand. Effectively using our knowledge of your firm to create your award entry.
3. Drafting Submissions
We know how to create an award entry that has the best chance of winning. The best award submissions are those that share the journey of your firm or the growth and talent of your nominated Partners. The post-award feedback collation is important. Whether to learn how to improve for your next award or to replicate your success for other awards. We help you create a strategy for future legal award entries, and the marketing to support them.
We’re Proud to Help Clients Win Prestigious Legal Awards
At Kidd Aitken, our results speak for themselves. Alongside their legal directory submissions, we have helped a number of clients win prestigious legal awards. Winning an award further endorses impressive rankings and provides firms with an extra boost of recognition for their firm and their partners’ talent.
- A leading Australian law firm winning the Chambers Law Firm of the Year award for the first time.
- A major European law firm shortlisted in the FT Innovative Lawyer in two categories.
- An international law firm winning the IFLR Women in Business Law.
We have also had success with firms entering the following legal awards:
See What Some of Our Clients Have to Say About Our Legal Awards Consultancy Services
We have been working with Daniel Kidd for quite a while now and his advice has always been a great help. He has a deep knowledge of the internal procedures and demands of the relevant legal directories and provided honest feedback on our submissions. His support has helped us to improve our firm’s profile.
Kidd Aitken provides us with unique insight and guidance into the directory process.
If you need prompt, honest and to-the-point strategic advice, Daniel Kidd is the point of contact. His advice was especially critical for us after the launch of our new firm last year when we needed to ensure the ranking positions we deserved (including Band 1-2 rankings in our key practices). We have received the results we wanted and continue to cooperate with Daniel.
We have been working with Daniel Kidd for some time now and, since the beginning of our relationship, he has proven to be of great assistance and value to our firm by helping us administer and obtain as much value as possible from our relations with Chambers &a Partners, Legal 500 and Latin Lawyer, and has improved our firm’s rankings within such publications.
Daniel Kidd is responsible and professional. He understands his client’s needs and provides accurate advice to achieve such goals. We are very pleased with the work he has done with our firm and recommend him without hesitation.
We found Daniel Kidd’s advice really helpful last year. He helped us get the rankings that we’ve long thought we deserve, but had never previously managed to achieve.
Eugenia Navarro has a deep knowledge of the market, and provides excellent research. She understands legal industry pricing strategies, business models and brand positioning, and has strategic a overview in everything she does.
We have worked with Daniel Kidd for several years now and he has provided very valuable insights into the research process of the major directories (such as Chambers and Legal 500). When launching our new law firm Cresco we went through a thorough exercise for the positioning of our practice areas, which proved to be very useful. Cresco was immediately recognized as a leading firm in its core practice areas. Daniel is efficient, highly knowledgeable and a pleasure to work with.
Daniel Kidd is intimately familiar with the research process of the legal directories. In addition, he really took the time to get to know our market and each of our practice areas, and gave us honest advice about our strengths and weaknesses. This was reflected in our submissions and in our results: our strong practices were recognized and highlighted, and we received honest feedback about how to improve our rankings in the future. The key is credibility; the directory researchers know when they’re being misled, and Daniel Kidd has earned their trust. We feel our firm’s capabilities were thoroughly but fairly presented to the legal directories, and that the legal directories portrayed our firm fairly as a result.
I’ve had the pleasure of working with Jacob Aitken for over eight years. Jacob is an outstanding professional committed to delivering results in every task he undertakes. He has a deep understanding of the legal market and is very sensitive to customer needs.
Legal Business Awards Submissions – Gain Recognition for Your Law Firm
While achieving stellar legal directory rankings boosts the reputation of your firm and your Partners, winning a legal award provides additional recognition and further elevates you in a competitive market. Legal awards reward outstanding achievements and the innovative work of your firm and Partners.
Kidd Aitken helps you devise a marketing and communications plan to maximise award success. Legal awards are more than just a trophy in a cabinet. They are great news to share with your network.
There are several ways winning an award helps you boost your brand awareness and expands your reach within your sector:
- An opportunity to reach out to clients, both current and prospective, as a talking point to build stakeholder relationships.
- Being nominated alone is validation for your firm and a reason to celebrate success. It speaks volumes of your firm’s talent and that of your Partners and is indicative of your firm’s prowess. Highlighting how you handle your cases, manage client service, and your expertise within each practice area.
- An award tips a firm’s reputation from “very good” to “excellent”. It sets you apart from your competitors.