Legal Awards Consultancy
Legal awards enhance a law firm’s legal marketing. Winning or being shortlisted for a respected award helps increase awareness of your firm in the wider market. Highlighting your firm and partners’ legal talent and skill. They are a key component in developing a comprehensive approach in your legal marketing, alongside your legal directory rankings.
At Kidd Aitken we know how to win legal awards. Our team comprises former legal directories editors who have judged on legal awards panels. We understand the time and effort it takes to put together a winning entry that stands out from the competition.
Kidd Aitken approaches your legal awards entries with the same rigorous and methodical process as your legal directory rankings.
We follow similar preparation techniques used for our legal directory rankings submissions. We get to know the ins and outs of your firm. We interview your partners, gather evidence and create case studies. Highlighting the stellar legal work of you partners and the firm.
When we’ve worked on your legal directory rankings, we already have this information to hand. Effectively using our knowledge of your firm to create your award entry.
- A leading Australian law firm winning the Chambers Law Firm of the Year award for the first time.
- A major European law firm shortlisted in the FT Innovative Lawyer in two categories.
- An international law firm winning the IFLR Women in Business Law.
We have also had success with firms entering the following legal awards:
Daniel Kidd is intimately familiar with the research process of the legal directories. In addition, he really took the time to get to know our market and each of our practice areas, and gave us honest advice about our strengths and weaknesses. This was reflected in our submissions and in our results: our strong practices were recognized and highlighted, and we received honest feedback about how to improve our rankings in the future. The key is credibility; the directory researchers know when they’re being misled, and Daniel Kidd has earned their trust. We feel our firm’s capabilities were thoroughly but fairly presented to the legal directories, and that the legal directories portrayed our firm fairly as a result.
We found Daniel Kidd’s advice really helpful last year. He helped us get the rankings that we’ve long thought we deserve, but had never previously managed to achieve.
Eugenia Navarro has a deep knowledge of the market, and provides excellent research. She understands legal industry pricing strategies, business models and brand positioning, and has strategic a overview in everything she does.
We have been working with Daniel Kidd for quite a while now and his advice has always been a great help. He has a deep knowledge of the internal procedures and demands of the relevant legal directories and provided honest feedback on our submissions. His support has helped us to improve our firm’s profile.
We have worked with Daniel Kidd for several years now and he has provided very valuable insights into the research process of the major directories (such as Chambers and Legal 500). When launching our new law firm Cresco we went through a thorough exercise for the positioning of our practice areas, which proved to be very useful. Cresco was immediately recognized as a leading firm in its core practice areas. Daniel is efficient, highly knowledgeable and a pleasure to work with.
I’ve had the pleasure of working with Jacob Aitken for over eight years. Jacob is an outstanding professional committed to delivering results in every task he undertakes. He has a deep understanding of the legal market and is very sensitive to customer needs.
If you need prompt, honest and to-the-point strategic advice, Daniel Kidd is the point of contact. His advice was especially critical for us after the launch of our new firm last year when we needed to ensure the ranking positions we deserved (including Band 1-2 rankings in our key practices). We have received the results we wanted and continue to cooperate with Daniel.
We have been working with Daniel Kidd for some time now and, since the beginning of our relationship, he has proven to be of great assistance and value to our firm by helping us administer and obtain as much value as possible from our relations with Chambers &a Partners, Legal 500 and Latin Lawyer, and has improved our firm’s rankings within such publications.
Daniel Kidd is responsible and professional. He understands his client’s needs and provides accurate advice to achieve such goals. We are very pleased with the work he has done with our firm and recommend him without hesitation.