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Legal Directory Submissions

Legal directory submissions can be time-consuming. Kidd Aitken significantly eases the burden on your firm, freeing up your time so you can continue to work on what’s important. We can undertake the entire process, from the directory submission to aligning the interviews that follow. That’s why we have grown our client base and are now the world’s largest legal directory submissions consultancy.

Save Time. Improve Your Rankings. Grow Your Firm.

With legal directories off your hands, your time and that of your internal Business Development and Marketing teams can be directed to other activities.

Our aim is to add value, enhance your business development and marketing functions. And, ultimately, grow your law firm. We advise on the best ways to improve your legal directory rankings. Plus, we inform and bring fresh insight to your Partners along the way.

We are the only legal directory consultancy with a team of co-ordinators dedicated to the post-submission process. Using our expertise, we enhance your success in the rankings, with assurances of a comprehensive post-submission process and feedback.

Our Track Record Demonstrates Success

Our track record showcases improvements in rankings and performance in all major legal directory publications. We have advised over 200 law firms around the world on their legal directory submissions.

We are committed to delivering results and are incredibly proud of our impressive record:

  • Compiling, reviewing and editing tens of thousands of submissions for law firms worldwide.
  • Improving firm and individual lawyer rankings.
  • Helping law firms win major awards.

Improve Your Legal Directory Rankings

At Kidd Aitken, we believe the best form of legal marketing for any law firm is to achieve high rankings within prestigious legal directories. Equally, we know first-hand how frustrating and time-consuming the submissions process can be.

However, the importance of legal directories should not be ignored. 69% of GCs refer to a legal directory recommendation before instructing a law firm. We combine a rigorous and methodical process to gain insight into your firm and your Partners with the expertise of former legal directory editors and researchers from Chambers & Partners, The Legal 500, IFLR1000 and more. We help you streamline your submissions process, optimise your legal directory submissions, and manage your client feedback processes. Kidd Aitken helps your firm achieve the rankings you deserve.

Chambers Submissions

To achieve a rank in Chambers, whether as a firm or individual Partner, is a profound achievement. Chambers & Partners is one of the most prestigious legal directories in the world. Operating across 200 jurisdictions and compiling guides with detailed rankings of the world’s leading lawyers.

Our co-founders, Daniel Kidd and Jacob Aitken, are both ex-Chambers editors, founding both first editions of the Chambers Asia-Pac and Latin America guides respectively in 2008. We take advantage of Chambers’ cumulative ranking system and have up-to-date information regarding Chambers’ internal three-part ranking framework which influences final ranking decisions.

Legal 500 Submissions

Another highly prestigious legal directory is The Legal 500. To be ranked in The Legal 500 is a recognition of your firm’s or Partners’ expertise and authority in a highly competitive field. The Legal 500 submissions process emphasises the bench strength of your team and the consistency of the quality across team members. These are core aspects Kidd Aitken takes into account when advising on best practice for The Legal 500 submissions.

Your Legal Directory Consultants

Although the bulk of our legal directory submissions requests are for Chambers or Legal 500, our expert team have a wealth of experience in submitting listings and improving rankings in many other legal directories including:

  • Asialaw
  • Best Lawyers
  • FT Innovative Lawyers Report and Awards
  • Global Competition Review, Global Arbitration Review
  • IAM Patent 1000
  • IFLR1000
  • International Legal Alliance Summit & Awards (ILASA)
  • ITR World Tax
  • Latin Lawyer 250
  • Law 360
  • Leaders League
  • Legal Week
  • Media Law International
  • MIP Stars
  • Super Lawyers
  • The Lawyer
  • Who’s Who Legal
  • WTR 1000

See What Some of Our Clients Have to Say About Our Legal Directory Submission Services

The Leading Legal Directory Consultancy

At Kidd Aitken, we love legal directories. We really do. In fact, at one legal conference, our founders touted banners and mugs declaring their love for legal directories. Curious attendees approached them, not quite believing their eyes. From our inception 5 years ago, we have grown to become the largest legal directories consultancy in the world. At the helm are two former editors of Chambers, Daniel Kidd and Jacob Aitken, who founded the Chambers Asia Pacific and the Chambers Latin America guides respectively. Our 30-strong team comprises legal directories specialists and post-feedback coordinators, ensuring every stage of the legal directory submissions lifecycle is covered. Giving you the assurance that your submissions are in the right hands.

Our Legal Directory Submission Process

1. Define Goals & Strategy

Kidd Aitken works with you to define short, medium and long-term strategies for your legal directory submissions. Meaning you are more likely to rank highly and maintain that ranking in a competitive landscape. We are up to date on all criteria that legal directories use for their ranking outcomes. Including Chambers’ internal three-part ranking system and cumulative research process that influence final ranking decisions.

2. Prepare Submissions

Over the course of our team’s collective careers, we have reviewed tens of thousands of submissions for Chambers & Partners, The Legal 500, ILFR1000 and more. We know how to create legal directory submissions that catch the attention of the researcher. Our team optimise them for concision and value. Making sure that each statement highlights your standout attributes and sets you apart from your competitors.

3. Post-Submission Feedback

The client and peer feedback process is vital to improving your legal directory rankings. Kidd Aitken is the only legal directory consultancy that has a team of post-feedback coordinators who manage the entire process for you. Compiling referee lists, aligning interviews, and managing feedback. We regularly check-in and update you on feedback progress, ensuring that you are informed of all developments, every step of the way.

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